CRM Software/HubSpot Smart CRM

HubSpot Smart CRM

HubSpot Smart CRM provides core customer relationship management tools, including contact, company, and deal management.

A permanent free tier exists; a time-limited trial for paid plans is not documented in the source material.

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Best suited for

Companies that want to start with a free foundational CRM for contacts, companies and deals, with room to grow within HubSpot's platform.
Contact, company and deal records with pipelines and activities.
Forms, live chat and email tools according to the official product catalog.
Reporting and automation, with scope that varies by product and plan.
Permanent free tier: Free Tools for up to 2 users and 1,000 contacts.

Less suitable if

Smart CRM, Sales Hub and Customer Platform are separate products with their own price ladders, which makes the total pricing picture hard to compare.
Price information checked only in a global USD context; the default data region for Swedish customers and cancellation/retention terms are not fully checked.

Target audience

Companies that want to start with a free foundational CRM for contacts, companies and deals, with room to grow within HubSpot's platform.

Main use cases

Contact, company and deal records with pipelines and activities.
Forms, live chat and email tools according to the official product catalog.
Reporting and automation, with scope that varies by product and plan.

Strengths

Permanent free tier: Free Tools for up to 2 users and 1,000 contacts.
Documented per-plan API limits (250,000–1,000,000 calls/day).
Export documented in CSV, XLS and XLSX formats plus iOS and Android apps.
Swedish is listed among the documented interface languages.

Weaknesses and caveats

Smart CRM, Sales Hub and Customer Platform are separate products with their own price ladders, which makes the total pricing picture hard to compare.
Price information checked only in a global USD context; the default data region for Swedish customers and cancellation/retention terms are not fully checked.

Documented integrations

No named integrations are documented in the source material.

The statements above are based on the sources listed under Sources & Verification.

Relevant comparisons

Compare with Pipedrive →Compare with Zoho CRM →

Prices & Plans

Price information last checked: 2026-07-12

Free Tools

Free

Recorded source price · not yet human-approved

Source checked on 2026-07-12

Limits

Users2
Contacts1000
API calls/day250000

Features

Contact management
Structured people records and activity history.
Included
Company management
Organization/account records linked to people and deals.
Included
Deal management
Opportunities with value, owner, stage and close data.
Included
Pipeline management
Configurable visual sales stages.
Included
Mobile app
First-party app availability.
ios-and-android

Professional

$50/ month

≈ SEK 481 / monthConverted at 9.62 SEK per USD (2026-07-06). Approximate comparison price.

Recorded source price · not yet human-approved

Global USD context; this is not a localised Swedish price.

Source checked on 2026-07-12

Limits

API calls/day650000

Features

Contact management
Structured people records and activity history.
Included
Company management
Organization/account records linked to people and deals.
Included
Deal management
Opportunities with value, owner, stage and close data.
Included
Pipeline management
Configurable visual sales stages.
Included
Mobile app
First-party app availability.
ios-and-android

Enterprise

$75/ month

≈ SEK 722 / monthConverted at 9.62 SEK per USD (2026-07-06). Approximate comparison price.

Recorded source price · not yet human-approved

Global USD context; this is not a localised Swedish price.

Source checked on 2026-07-12

Limits

API calls/day1000000

Features

Contact management
Structured people records and activity history.
Included
Company management
Organization/account records linked to people and deals.
Included
Deal management
Opportunities with value, owner, stage and close data.
Included
Pipeline management
Configurable visual sales stages.
Included
Mobile app
First-party app availability.
ios-and-android

Sources & status

Free CRM Software for Startups & Small Businessesfrom HubSpoten

Source checked

Source notes: Supports non-price product depth about free CRM entry, contacts, companies, deals, tasks, activities, pipeline and import. Not used as price evidence.

Recently verifiedSource checked: 7/14/2026View original source

Export your recordsfrom HubSpoten

Source checked

Source notes: Supports migration and exit checks for record exports, properties, associations, file formats, download expiry and export limits. Not used as price evidence.

Recently verifiedSource checked: 7/14/2026View original source

Import records for multiple objectsfrom HubSpoten

Source checked

Source notes: Supports migration checks for multi-object imports, associations, unique identifiers, mapping and permissions. Not used as price evidence.

Recently verifiedSource checked: 7/14/2026View original source

Understanding the CRM APIsfrom HubSpoten

Source checked

Source notes: Supports non-price technical diligence about CRM objects, records, properties, associations, pipelines and API surface. Not used as price evidence.

Recently verifiedSource checked: 7/14/2026View original source

HubSpot Smart CRM Pricingfrom HubSpotglobal USD / not Swedish-localised

Partially checked

Source notes: The audit and adjudication agree that standalone Smart CRM has Free Tools, Professional and Enterprise rather than a standalone Starter. Professional and Enterprise values are treated as global USD context and are not human-approved; the primary screenshot/DOM artifact was not preserved in PR #219.

Recently verifiedSource checked: 7/12/2026View original source

HubSpot Product and Services Catalogfrom HubSpoten-US

Source checked

Recently verifiedSource checked: 6/30/2026View original source

HubSpot language offeringsfrom HubSpoten-US

Source checked

Recently verifiedSource checked: 6/30/2026View original source